Rakhi is a serial entrepreneur. She remained a happy homemaker till 2013 but had an identity crisis. She wanted to do something which can suit her time, interest and skills. This is how her venture Abiti Bella was started in 2013. She is the founder of this venture and actively leading the entire team. This venture is a design and production house for fashion apparels for pregnant women and nursing mothers.
Her venture was one of the finalist in shark tank india season 1.
Mine4nine was started by Rakhi khera, single handily, in the rear balcony of her house, when her idea of renting out designer maternity apparels was not well received. Being confident of the success of maternity wear business, exploited the online business wave to create own women wear brand and maternity wear brand. This venture has let the working and socialising females to maintain style and enhanced their self-respect, confidence and a winning attitude during pregnancy without costing a fortune. Mine4nine is a design and manufacturing house for maternity wear. From a solo woman start-up, Minje4nine swiftly grew to become a noteworthy brand.
Rakhi is a commerce graduate and has also undergone a certification program WEDP 3.0 designed by EDDI, Walmart and WeConnect. She also got a management program sponsored by Goldman sachs 10000 women, in NSRCEL, IIM banglore. She had deep interest in fashion but could not chose it as career, due to prevailing conditions. She remained a happy homemaker but had an identity crisis. She wanted to do something which can suit her time, interest and skills. She is the founder of this venture and actively leading the entire team. She is the Face of the MSME development campaign by Walmart named “Vriddhi”. Her story was covered by “YourStory” and other leading media like business standard, the tribal box etc. She is associated with “Amazon Saheli” as a key speaker and had launched amazon women storefront in 2021 along with smt smriti Irani. Her journey is being introduced as a case study in IIT madras syllabus. She has associated herself with “Prime minister safe motherhood campaign” and also trying to inspire and mentor few women entrepreneurs. She loves Travelling, listening to Music and watching movies.
She launched an innovative all weather protective coverall during COVID , for medium risk areas. This became a huge success in real estate and hospitality sector.
Also, during covid, she launched another business called “chakki Peesing” , this is a solution for providing freshly ground flours and spices and delivering them to your doorstep. This business has garnered 2500 consumers during 18 months of operations.